Advertising display easel



ADVERTISING DISPLAY EASEL Filed April 24. 1924 INVENTOR.

. BY W A ORNET.

Patented Sept. 29, 1925.

STATES PATENT OFFECE.

AUGUST F. MILLER, OF SAN FRANCISCO, CALIFORNIA, ASSIGNOE TO SCHMIDT LITEIO- GRAPH COMPANY, A CORPORATION OF CALIFORNIA.

ADVERTISING DISPLAY EASEL.

Application filed April 24, 1924. Serial No. 708,699.

To all whom it may concern:

Be it known that I, AUGUsT F. MILLER, a citizen of the United States, residing at San Francisco, in the county of San Francisco, State of California, have invented a new and useful Advertising Display Easel, of which the following is a specification in such full and clear terms as will enable those skilled in the art to construct and use the same.

This invention relates to an advertising display easel, and its object is to provide a display easel for displaying canned or other round receptacles in a convenient position to be seen by the customer and to make use of the minimum material in producing the stand.

Another object of the invention is to provide for the production of a display easel which will be made from a single sheet of paper, the easel being cut and scored in a single operation to produce the desired object when folded up around the container.

1 am aware that similar easels have been made with two or more parts glued together, but I do not claim such and only desire to make use of an easel capable of displaying the object, which is made from a single sheet of board in a single operation and without gluing.

Other objects of the invention will appear as the description proceeds.

An embodiment of the invention is shown in the accompanying drawings in which the same reference numeral is applied to the same portion throughout, but I am aware that there may be modifications thereof.

Fig. 1 is a front elevation of the easel,

Fig. 2 is a side elevation of the easel,

Fig. 3 is a plan view of the blank which produces the easel.

The blank is cut so that its base lines 1 and 2 will be capable of standing in a horizontal plane, when the front crease line 3 of the easel is inclined backwardly about fortyfive degrees or a little steeper, and when the back edge of the can 4: just touches the horizontal surface upon which the can is displayed.

The easel is provided with two clean cuts 5 and 6 in the central portion thereof which would intersect each other at a more obtuse angle than the two bases 1 and 2, and where these lines join there is formed a small tab 7 to hold the receptacle in place. That section of the paper above the lines 5 and 6 which joins the two outside portions of the easel, is provided with live scored lines 8 to 11 inclusive, in order to have that portion of the easel which contacts with the can or receptacle fit it as snugly as possible.

The present easel is provided with two wings 12 and 13, but these wings may be of any desired shape or carry any desired advertising.

In use the easel is bent backwardly at the front along the line 3and the can is placed on the top of the two cuts 5 and 6 with the portions of the easel between the creasing lines 8 to 11 inclusive immediately back of the can. This tilts the can up so that it presents it to the customer at a much more convenient angle, and at the same time the back corner or back edge of the can rests upon the surface upon which the display easel is placed. thereby giving the easel considerable stability because the can is held with one portion thereof in contact with the table or display surface and the other portion of the easel is in contact therewith along the two long base lines 1 and 2.

lVhat I claim is as follows, but modifications may be made in carrying out the invention shown in the drawings and in the above particularly described form thereof within the purview of the invention as defined by the annexed claims.

1. A single sheet display easel for packages, having a body and a V-shaped bottom edge and a clean V shaped out within said body, a package holding tab at the apex of the clean out, and a creased back connecting the sides of the easel at the bottom of the package when the package is placed thereon.

2. A single sheet display easel for packages, having the bottom edge of the sheet and a clean out within the body thereof V- shaped. The plane of said bottom, and the plane of said clean cut intersecting near the back of the easel, whereby, when a package is placed thereon, the package will touch the surface upon which the easel rests and a tab at the front of the easel to hold the package and easel together.

3. A single sheet display easel for packages, having its bottom edge and a clean out within its body V-shaped, the plane of the bottom and the plane of said clean cut in:

tel'seeting at the heel: of the easel when it is folded along its axis, whereby, when a package is placed thereon, it will rest upon a table, or othezsurface, upon Whieh the easel is placed, a tab at the front of the out at the body of the easel to hold the package and easel together and a creased back adapted to connect the sides of the easel at the heck of the pnekage when said package is placed thereon.

in testimony whereof I have hereunto set hand this day 0' hilareh A. D. 1924.

AUGUST F. MILLER. 

